DC Comics, Inc. is an American comic book publisher. It is the publishing unit of DC Entertainment, a subsidiary of Warner Bros. Global Brands and Experiences. DC Comics is one of the largest and oldest American comic book companies. The majority of its publications take place within the fictional DC Universe and feature numerous culturally iconic heroic characters, most notably Superman, Batman and Wonder Woman. The universe also features well-known supervillains who oppose the superheroes such as Lex Luthor and the Joker. The company has published non-DC Universe-related material, including Watchmen, V for Vendetta, Fables and many titles under their alternative imprint Vertigo.